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Architectural Virtual Reality

Step into a new world of architectural visualisation.


In 2016, Virtual Reality (VR) came back into existence in the tech industry, causing a lot of excitement for every industry eager to try its applications. In this article, we will learn about the meaning of VR in terms of design and architecture. We will also learn more about why architects prefer using VR or its uses/benefits only.

The emergence of virtual reality architectural applications has recently become one of the biggest stories. In the upcoming years, VR will be an essential part of the project design and presentation process.

For several designer industries, the biggest challenge is when they want to convince a client. The latter seems to want to know precisely what the end product will look like. Creating a 2D or 3D modelling will ensure the client leaves with a happy face.

Irrespective of how good you are at understanding conceptual architecture, it always takes a lot of imagination to get a client finally on board. It will only happen if you can trigger excitement in the client’s mind about the end product. Architecture is not an exception, and therefore, the concept of architectural virtual reality may be the key to the industry’s transformation.


Likewise, Architects are one of the biggest users of Architectural Visualization. This is because it helps key decision makers understand the idea and view of the Architects mind, we all know images speak louder than words. Most importantly, 3D Rendering is the key to easy planning permission and a sure way to win your next job.

Property Developers are another big user of Architectural Visuals. This is because using photo realistic imagery of buildings that have not yet been built help make sales much faster.

Firstly, you as a home owner can utilise Architectural Rendering to see what your new renovations will look like. Secondly, you can design your new dream home and have it brought to light in amazing fashion before the development has begun.

In addition, Landscape Designers use Architectural Renderings to communicate design ideas to their clients in the best way possible. Whereas using Architectural Visuals often helps sell the project in a way that idealizes the landscape and helps to create the perfect images.

Similarly to the others, Estate Agents use Architectural Visualization in their work because it can show the properties they are trying to sell in a much more appealing light than a boring photo.

Additionally, Property Investors will use Architectural Visuals for many reasons. For example, they could want to show a new commercial building that is in the development phase.

When property developers take a project to a marketing company, usually they need Architectural Visualisation to show off the properties in all the best ways possible to make the development look amazing; therefore, creating the groundwork for the marketing team to advertise the properties.

Game Designers are another great example of where Architectural Rendering is used. These designers use Arch Vis to show off their ideas to co-workers before the game has been developed.

Designing how a building may look for a certain film is another ability of architectural visualisation, helping CGI artists to bring the vision of the director to life through the communication of imagery.


As the term suggests, architects and designers are the ones who use the application of this particular version of VR the most. It has immense potential for designers and architects. Starting from the basic design mock-up, to the ultimate project collaboration VR can make all of it better. When it comes to adding the finishing strokes to enhance a building design, VR can push an idea to any medium better than all others.

As you already know from the above information, one of the toughest challenges an architect faces is convincing clients to rely on them. To make this happen, the client must be confident that a particular design has the potential and adds enough value. Moreover, the number of stakeholders will also be more when the project is more significant.

Therefore, there are fewer chances that only one person will be able to make all the decisions. Instead, quite a few people will put in their inputs and suggestions regarding a building design. Now, getting all of these people into a single room to encourage sound discussion is quite a job. Besides, this work is incredibly efficient and time-consuming.

Floor plans and 3D modelling are often used to communicate an idea for a specific part within the design. However, architects may fail to express their ideas with the clients adequately, even with architectural virtual reality. However, the advance use of VR will now do its work. Being an immersive technology, VR will transfer the clients into a 100% interactive 3D space. As a result, the clients will see the virtual representation of the building design, floors, and room.


Presently, this depiction of virtual reality for design may sound very shallow. Without a doubt, it will function as an introduction apparatus, permitting customers to comprehend how a plan will hope to scale at a more intuitive level. Be that as it may, how might it sway a designer’s work process?

To be powerful, the VR innovation should ultimately permit customers to interface with a proposed model, venturing to such an extreme as to have the option to open and close entryways and windows, turn lights on and off, and move objects around the room.

This degree of collaboration will need to shape part of the customer’s input—for example, what details of the plan the customer is especially delighted in? Where did they struggle to connect with and associate? What didn’t they like?

Finally, this visual criticism must be recorded and consolidated into the previous plan. While this degree of nitty-gritty input may introduce a hindrance or two to executing VR for architecture and strategy viably, the innovation’s openness should not present such issues.

Because cell phone gadgets have expanded, computer-generated reality applications can be created to be easily downloaded and installed onto a customer’s telephone. This implies that instead of spending cash on costly equipment, a dedicated VR headset and a modest VR headset could be furnished alongside the essential floor plans and graphs.

The most recent cell phone gadgets are easily incredible to help VR-quality illustrations and gratitude to the inherent accelerometers. They will have the option to recognize development as a customer explores their way through the virtual world.

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Architectural Virtual Reality has been helpful for property developers and property sales. The virtual reality model is the closest to Reality, and today, it is more necessary due to the COVID-19 pandemic. It plays a vital role in helping clients or consumers identify the potential structure of the property. As a result, after the drawing, most architects prefer creating a virtual reality model. It is necessary to analyse the difference and get in touch with the right design. Here are some of the prominent benefits of Virtual Reality in architecture.

When different partners are engaged with a task, proficient correspondence is needed to make critical choices and for quicker undertaking conveyance. Generally, as a few archives are sent to and fro and flights are masterminded to visit building destinations, this cycle can require many months.

This is the reason VR is so incredible; a customer can see a hyper-practical model of the prospective space and at the same time work together and settle on choices with numerous colleagues from around the globe.

This capacity makes the cycle of inventive coordinated effort simpler and more charming, yet more critically, speedier and more open. What may have required days can be accomplished over a morning virtual telephone call, and A strategic distance form might maintain numerous rounds of potential adjusting.

VR isn’t limited to utilizing a headset and a great PC; it’s mostly a multi-stage instrument. The utilization of 360-degree Virtual Tours, for instance, considers simple versatile and work area access. Albeit not utterly vivid like a VR stroll inside a headset, a customer can easily download a 360 virtual visit to their cell phone with the snap of a connection and still appreciate a virtual encounter.

For this situation, top-end VR packs can be filled in for less expensive versatile benevolent gadgets, such as the Google Cardboard, to reproduce the impacts of being ‘inside’ the virtual climate. These additionally fill in as alluring props for expos and customer gatherings.

In addition to the fact that VR allows us to envision a world that we have planned, it likewise can help us understand the world as seen through the eyes of those with visual hindrances. This is generally accomplished utilizing optical test systems that give the wearer a brief look at how it might feel to live with a specifically visible affliction when worn.

For instance, schools regularly use “inebriated glasses” to show youngsters the negative impacts of high liquor utilization. Clinical specialists may utilize comparable instruments to all the more likely see how different eye conditions influence people.

With regards to Architecture and Design, one such illustration of utilizing VR to better the nature of others’ lives is the Virtual Reality Empathy Platform (VR-EP). Using a VR gadget and an applied channel, Architects and Designers can see the world through the eyes of somebody with Dementia.

Afterwards, they can utilize this data to plan better Dementia-accommodating consideration homes or review existing structures. The application may likewise be used to prepare care home staff or instruct the general population on the condition. The prospects are unending.

Wellbeing and security strategies don’t generally need to be exhausting. Albeit 3D projects might be utilized to test security systems or emergency exit courses, being able to submerge ‘genuine individuals’ into spaces and requesting that they explore their way through different situations can give exceptionally canny information.

For instance, having somebody practically possess an enormous office block and educating them to discover the crisis exits from a dark beginning stage can give priceless examination to fashioners, all in a protected and controlled way.

As activities enter the development stage, VR can be shrewdly used to furnish labourers with a more profound understanding of the site. Going through complex activities or leading site walk-throughs is only a few ways that preparation for new development labourers can be improved. This turns out to be particularly helpful where language boundaries may somehow or another influence correspondence and comprehension.

While showrooms are generally used to promote homes and structures to forthcoming clients, the way toward making a VR experience can end up being undeniably savvier. With their creation speed and the fundamentally lower expenses of execution, VR encounters can accomplish a far more extensive reach because of their convenient nature and simple arrangement, making them a hit at career expos and different occasions.



Firstly, we begin architectural virtual rendering with the creation of a 3D model. 3D architectural modelling is the process of developing a proposed representation of the building on the computer. To clarify and begin this process an idea is needed, 3D models can be created from things such as technical drawings, sketches or photographs.



Lighting is created and it can be thought of the same as a photography studio but on a computer. The lighting is applied in different directions to create the best reflections that bring out all the details of the form of the architecture. Depending on the desired outcome of the render.



Thirdly, the desired materials are added to the walls and objects within the scene and tweaked with all different settings, using multiple different images and processes to get the materials to look as they would in real life. After that, the lighting is finalised to highlight the finer details of the architect’s design.



Finally, setting the scene is set off on the final stages of the process. This is where the computer does its work, by generating the 3D image so that they can be used. The render engine is started so that it creates all different types of outputs that are subsequently brought together in post-production software such as Photoshop and a picture is created by our 3D artists. These are then loaded into a 360 viewer to look at the full VR experience.

Fennies Eailing Architectural VRLarge




To begin an architectural visualization project, clients provide all the information required. For arch vis, things such as drawings, design specifications, sketches, mood boards, or other types of information clients may have been presented to us.


We will check all of the content the clients have provided and ask for more details if necessary. In addition, a meeting, phone call or Skype call is always beneficial. This helps avoid any misconception and allows us to shorten turnaround times for 3D rendering services.


Work is begun as soon as we understood all of the details the task requires and time frames have been agreed by both parties. Our 3D artists keep in constant contact with the clients throughout this process, with regular updates.


A draft 3D render is presented to clients for comments and review. Then, adjustments are made.


Penultimately, acceptance is given from the client for final processing.


The final 3D visuals are presented, after post-production, in high resolution with full quality lighting, reflections, glossiness, and materials.



At XO3D, the best creative minds tailor your project to bring your products to light in amazing fashion.


XO3D drives by technology and continually seeks solutions to improve our workflow. From the latest software and hardware, to different strategies to complete projects faster with constant improvements on quality.



We pride ourselves in communication and customer service. Throughout your project there will be constant updates of how we are getting on with your images. We are always at the end of a email or phone call.



With a diverse team of artists, designers and 3D modellers. We have the perfect experience for any creative project to bring your ideas to life.



Ensuring the smoothest process. We deliver quality work on time.



Through our experience in workflow optimisation, we can give you the discounts and give you more bang for you bucks.


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Architectural Virtual Reality is a technology that allows architects, engineers, and designers to create virtual 3D models of buildings, landscapes, and environments. It will enable the user to experience a realistic representation of the design in a virtual environment and make changes or modifications in real-time.

 Architectural VR provides a range of benefits, such as enabling designers to test and refine their designs before construction, reducing errors and costs, improving collaboration between team members, and allowing clients to better understand and visualize the final design.

To use Architectural VR, users need a VR headset and a computer with a powerful graphics card. They also require specialized software such as Autodesk 3DS Max, SketchUp, or Unreal Engine, which allows the creation and importation of 3D models into the VR environment.

Yes, Architectural VR can be used for public presentations and marketing purposes. VR technology allows architects and designers to showcase their work in an immersive and interactive way, providing clients and stakeholders with a realistic design representation. This can enhance marketing efforts and help clients make informed decisions about the final design.

Some limitations of Architectural VR technology include the high cost of hardware and software, the need for a skilled team to create and implement the virtual environment, and the potential for motion sickness or discomfort in some users. Additionally, while Architectural VR can provide a realistic representation of the design, it cannot fully replace physical materials and real-world testing.