Boost Shopper Confidence with Augmented Reality

Increase Customer Satisfaction

AR allows customers to experience products entirely before buying. Brands including IKEA, Amazon, and others leverage AR apps to boost sales significantly.

Describe How Products Look and Feel

AR enables shoppers to understand precisely how products look in real-world contexts. IKEA’s Place app allows customers to view 3D furniture models in real-time — experimenting with colours and materials.

Make Purchasing More Convenient

40% of customers are willing to spend more for products they can personalise with AR. Virtual “try before you buy” experiences remove uncertainty and encourage checkout completion.

Provide AR Experiences In-Store

In-store AR apps help shoppers by projecting detailed product information. Some retailers display product pairings or shopping lists from other stores.

Integrate AR Properly

Only 1% of retailers currently use AR — 52% of merchants are unfamiliar with integration processes. Collaborating with experienced partners ensures benefits from solutions that digitise products with photorealistic 3D images.

Appeal to Growing AR Users

AR usage continues rising. 73% of mobile AR purchase users express high satisfaction. Companies engaging customers with AR are more likely to secure increased sales.