Service
Jewellery AR.
Let buyers preview rings, necklaces and watches through an AR experience designed for premium jewellery brands.
Start a conversationSelected clients
Virtual try-on for considered purchases.
Jewellery augmented reality lets a customer preview a ring, necklace, earring or watch on themselves through a phone camera, before committing to a high-value purchase. XO3D, a director-led product CGI studio in Stevenage, UK, builds these experiences from CAD or an accurate 3D model, so the piece appears at true scale and correct proportion rather than as an approximation. Ring try-on uses finger tracking, necklaces and earrings use face tracking, and a watch is previewed on the wrist. Tracking method, interaction model and the platforms to be supported, across iOS, Android and WebAR, are agreed at the start of the project rather than assumed. Because jewellery is bought on fit and proportion as much as design, a calibrated preview gives the buyer visual context that photography alone cannot provide, and it does so inside the brand's own experience.
Why it works
Why brands use jewellery ar.
Support purchase confidence.
Virtual try-on helps buyers inspect fit, scale and proportion before committing.
Set clearer expectations.
A calibrated preview gives the buyer more visual context for the piece they are considering.
Cross-platform.
Delivery can cover iOS, Android and WebAR based on the agreed browser and device requirements.
What we deliver
Built for every brief.
Ring AR Try-On
Real-time ring previews on the customer's actual finger via phone camera.

Necklace & Earring Try-On
Face-tracking AR for necklaces, earrings and pendants, configured around scale and proportion.

Watch AR Preview
Preview a watch on the wrist before purchase through a calibrated AR experience.
Process
Our jewellery ar process.
- 01
Share the brief.
Send CAD or 3D files plus the pieces you want to enable for AR.
- 02
Define the AR.
Tracking method, interaction model and platforms agreed upfront.
- 03
Build and refine.
AR experience built and tested on real devices throughout.
- 04
Deliver and embed.
USDZ, GLB and WebAR files ready for your product pages.
FAQ
Common questions, answered.
How accurate is AR try-on for jewellery?
Does this work on every phone?
Other product services
There's more.
Start the conversation
Luxury brand? Let's talk AR.
We reply to every brief personally, usually within one working day.
About the studio
XO3D is a director-led product CGI studio, incorporated as XO3D Ltd in 2019 (UK Companies House 11876020). Founded by Thomas Howcroft (Founder and Creative Director) and Alex Mann (Co-founder and Managing Director). Based at the Business and Technology Centre in Stevenage, UK, with representation at 244 Fifth Avenue, New York. We work with tech, industrial and premium consumer brands on product films, launch stills and interactive experiences.








