XO3D Studio · Resources

The XO3D reference library.

54 plain-English pages on every facet of 3D rendering, animation, modelling, AR/VR and CGI. Written from the studio floor — not generic content-marketing fluff.

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The four pillars.

Hub pages covering the disciplines our studio works in daily. Each links out to specialist references on materials, lighting, file formats and more.

  1. 3D rendering
    01

    3D Rendering

    What is 3D Rendering? - Learn About 3D CGI Rendering

    A practical introduction to 3D rendering, from source geometry and materials to lighting and final CGI output.

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  2. Smarter AM iKettle Black - Pouring Shot
    02

    3D Animation

    3D Animation - Creative Animation Studio

    Learn about 3D animation from the UKs top product animation studio and how it can benefit you and your company. Click here to learn more now!

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  3. IC Capital Rom Valley Gardens Aerial View-Commercial Rendering
    03

    CGI

    What is CGI? - Everything You Need to Know

    CGI stands for computer generated imagery. Learn more on what computer generated image is and how it can help you in your business.

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  4. Augmented Reality + Mixed Reality Glasses
    04

    Augmented Reality

    Augmented Reality - Design Communication Services

    Learn about Augmented Reality and how it can benefit you and your company with all its benefits and use cases. Click here to learn more now!

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The full library

Browse by topic.

54 reference pages across 14 topic areas. Bookmark what's relevant to your brief.

3D Animation (16)

Smarter AM iKettle Black - Pouring Shot

3D Animation

3D Animation - Creative Animation Studio

CGI Furniture Animation and 3D Motion

3D Animation

3D Furniture Animation - 3D Animation Services

Jewellery animation still showing a ring

3D Animation

3D Jewellery Animation for Launch Campaigns

Lucas Device - Educational Animations Still Preview - The Paramedic Skills Bank

3D Animation

Educational Animations - Product Marketing Strategy

Noesis Florio Product Animation Video Preview

3D Animation

Marketing Videos

Thumbnail Storyboard Sketch

3D Animation

What Are Different Types Of Storyboards?

3d product animation

3D Animation

What is 3D Product Animation?

Animation Production Stage 1 - Storyboarding

3D Animation

What is a Storyboard? A Guide To Storyboarding

Rollink Futo - Animated Colourways - Product Animation Still

3D Animation

Animated Colourways - Product Marketing Strategy

FLM Electric Scooter Controller - Exploded Animation - Still Render

3D Animation

Exploded Animations - Product Marketing

Allwood Joinery - Modulite Instructional Animation - Assembly Cubicle

3D Animation

Instructional Animations - Product Marketing Strategy

Flash Motors - Scooter Renders - Marketing Animations - Full View - Dark Gradient

3D Animation

Marketing Animations - Product Marketing Strategy

Product 360 Render

3D Animation

Product 360 - Product Marketing Strategy

Product Turntables Render

3D Animation

Product Turntables - Product Marketing Strategy

Smarter AM Kettle Teaser Animation - Product Reveal - Still Imagery

3D Animation

Teaser Animations - Product Marketing

Flash Motors Electric Scooter Controller Technical Animation - Floating Parts Spin

3D Animation

Technical Animations - Product Marketing Strategy

3D Modelling (4)

Different Types of 3D Modelling for Designers

3D Modelling

3D Modelling - Unleash the Creative Potential

Muju Desks - Furniture Modelling - Grey Card

3D Modelling

3D Furniture Modelling - 3D Furniture Model Agency

3D model preparation - Fig2 - Realistic separation of parts

3D Modelling

3D Model Preparation: Key Tips for Superior Renders

Product Modelling - Duux Neo with Steam Grey Card

3D Modelling

3D Product Modelling - 3D Model Agency - London

Amazon (1)

White Backgrounds Amazon Image of Speaker

Amazon

Amazon Images - Creative 3D Rendering Services

Augmented Reality (2)

Augmented Reality + Mixed Reality Glasses

Augmented Reality

Augmented Reality - Design Communication Services

Product Augmented Reality - Maxim Hopman

Augmented Reality

Product Augmented Reality - Creative 3D Services

Colour Theory (1)

color palette

Colour Theory

Colour Palette Guide - Illuminate Your Design

Marketing (3)

Digital Marketing of a Rollink Suitcase using 3D Rendering

Marketing

Digital Marketing - Creative Consultancy

Product Advertisement Imagery for a hoover

Marketing

Product Advertisement - 3D Product Adverts

Speaker Product Marketing Image

Marketing

Product Marketing - Creative Design Communication

Interior (1)

Livingroom-Interior Grey Model

Interior

Dynamic Interior Modelling - 3D Rendering Services

Mood Boards (1)

Moodboard Blues

Mood Boards

Mood Boards - Creative Consultancy

Product Launch (1)

New Product launch Electric Scooter Marketing Image

Product Launch

Product Launch - Unleash the Potential of Product 3D

Video Production (1)

Rotoscoping Animation - Video Production for Marketing

Video Production

Video Production

Virtual Reality (1)

Virtual Reality Headset

Virtual Reality

Virtual Reality - Design Communication Services

3D Rendering (19)

3D rendering

3D Rendering

What is 3D Rendering? - Learn About 3D CGI Rendering

Furniture-3D Render-Bed

3D Rendering

3D Furniture Rendering Visuals For Your Space

Jewellery rendering of a ring

3D Rendering

3D Jewellery Rendering: Materials, Light and Use Cases

Furniture Modelling

3D Rendering

3D Rendering Buyer's Guide - 3D Visualization Studio

architectural 3D rendering

3D Rendering

File Format Guide - 3D Rendering Services

Interior Penthouse Rendering

3D Rendering

How To Write The Perfect 3D Rendering Project Brief

Keyshot Tips

3D Rendering

Keyshot Tips - Master the Art - Empowering 3D Rendering Tips

Chigwell Interior Bedroom Render

3D Rendering

Realistic 3D Renders: A Step by Step Guide

understanding image resolution

3D Rendering

Understand Image Resolution - Achieve Brilliance

3D Product Rendering of Kettle

3D Rendering

What Is 3D Product Rendering? Process and Uses

Marketing Images Bluetooth Earphones Lifestyle Render

3D Rendering

3D Product Lifestyle Images

Berry Flavour L-Glutamine Powder Concept

3D Rendering

Dynamic Product Infographics - Illuminate Your Brand

Teaser Renders for Marketing - iKettle CGI

3D Rendering

Dynamic Teaser Renders - Design Communication

FLM Electric Scooter Controller - Exploded View - Still Render

3D Rendering

Exploded Views Renderings - Creative Services

Product Marketing Images

3D Rendering

Marketing Images

Product Rendering Material Guide

3D Rendering

Material Rendering for Product CGI

Product Rendering History 2024

3D Rendering

Product rendering has evolved from simple 3D models

Product Rendering Lighting Guide

3D Rendering

Product Rendering Lighting Guide

Rollink Three Colours Podium Shot 3D Renders

3D Rendering

Unleash Dynamic Product Interactive Mastery

3D Artist (2)

How To Become A Successful 3D Artist

3D Artist

What is a 3D Artist? - An In Depth Guide

materials and textures

3D Artist

Understanding Materials and Textures

CGI (1)

IC Capital Rom Valley Gardens Aerial View-Commercial Rendering

CGI

What is CGI? - Everything You Need to Know

Plan the brief

Decision guides and studio field notes.

Practical reading for choosing the right format, setting the production brief and understanding the craft behind the final frame.

Decision guides

Studio field notes

Have a brief?

Have a brief in front of you? Let’s talk through it.

We reply to every brief personally, usually within one working day.

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