Service

Product AR Services.

Immersive product augmented reality for ecommerce — let customers place, rotate and explore your product in their own space.

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Selected clients

Product AR

Product AR built for confidence at the point of purchase.

Product augmented reality lets your customers place your product into their world before they buy. It is the most effective way to reduce returns and build confidence in a purchase decision — particularly for furniture, fixtures and premium consumer products.

We deliver production-ready AR experiences across iOS, Android and the open web — from optimised USDZ and GLB assets through to fully embedded in-browser AR previews and configurator-driven AR.

Why it matters

Built to perform.

Reduce product returns.

When buyers can preview at true scale in their own space, returns drop sharply — Shopify reports up to 40% reductions after AR rollout.

Increase conversion lifts.

AR-equipped product pages convert significantly better — adding 3D and AR lifts conversions by 94% on average.

Build buyer confidence.

Seeing scale, materials and fit in their own environment removes hesitation at the moment of decision.

No app required.

Modern iOS and Android phones launch AR natively from the browser — no install, no friction, no drop-off.

What we deliver

AR experiences, end to end.

From live in-browser AR previews to optimised USDZ and GLB delivery — produced from a single 3D source, with consistent direction across every output.

  1. 01 Live AR

    In-Browser AR Preview

    Place products in real-world environments without an app — drag, rotate, scale and place directly from the product page. Tap the AR button below to launch on a supported device.

  2. Colour: Stealth Black
    02 Configurator

    AR Colourway Switching

    Let customers swap finishes and colours live before launching into AR. Click a swatch to retint the model in real-time — then preview the chosen variant at true scale in their space.

  3. 03 Ecommerce

    AR for Ecommerce

    Cut return rates and lift conversions when shoppers can preview your product at-scale in their own environment. AR is the single most effective tool for high-confidence purchases.

  4. 04 Asset Delivery

    USDZ + GLB Asset Delivery

    We deliver production-ready USDZ (iOS Quick Look) and GLB (Android Scene Viewer / WebXR) files — optimised for in-page embed and one-tap AR launch on every supported device.

Who it's for

Built for ecommerce-led brands ready to lift conversion.

Product AR is most valuable where physical fit and scale matter to the purchase decision — consumer electronics, furniture, lifestyle products, jewellery and fashion. Anywhere a buyer needs to see the product in their space before committing.

We work with direct-to-consumer brands, marketplaces investing in product page assets, and retailers building category-level AR experiences. We slot into your existing platform and creative direction.

Selected work

AR-ready CGI delivered at scale.

Petalite EV charger CGI hero render

Engineering-grade CGI for EV charging infrastructure — hero stills, explainer animation and stakeholder-ready visual content.

View case study
G-Lab gaming keyboard CGI

Feature-led product CGI showcasing materials, form and RGB lighting — built for launch marketing and ecommerce.

View case study
Sony WF-C710 CGI launch visuals

Multi-channel CGI suite for Sony's WF-C710 launch — animation, lifestyle compositing and product page assets.

View case study

How we work

Four steps. No surprises.

  1. Step 01

    Share the brief.

    Send CAD files, reference imagery or a written brief outlining the product, target platforms and intended use.

  2. Step 02

    Optimise the asset for AR.

    We optimise polygon count, texture size and materials so the model loads fast and runs smoothly on real-world mobile devices.

  3. Step 03

    Test on device.

    We test on real iOS and Android hardware — Quick Look, Scene Viewer and WebXR — to confirm scale, materials and interaction feel right.

  4. Step 04

    Deliver and embed.

    Final USDZ and GLB files delivered with embed-ready markup. We support implementation into your existing ecommerce platform.

The advantage

Why brands choose XO3D.

Built from technical inputs.

We work from CAD files, drawings and reference material — accurate scale, accurate materials, accurate AR experience.

Optimised for mobile AR.

Polygon count, texture size and material complexity are tuned for fast load and smooth interaction on real-world devices.

Production-ready files.

USDZ for iOS Quick Look, GLB for Android Scene Viewer and WebXR — delivered in formats your platform can launch natively.

Structured for smooth delivery.

Clear stages, focused feedback and responsive communication keep projects moving efficiently.

We’re a senior team of artists and producers focused on product storytelling — combining creative direction with a technical CGI pipeline.

Meet the team

FAQ

Common questions, answered.

What is product augmented reality?
Product AR is a technology that lets users view and interact with a virtual representation of your product in their real environment — typically through a phone camera, with no app required on modern devices.
How does product AR work?
Product AR uses the device camera to track the real-world environment, then renders a virtual 3D product over the live view at true scale. Customers can move, rotate and place the product to assess fit and feel.
What are the benefits of product AR?
AR helps customers understand product scale, fit and context before purchase — reducing return rates, lifting conversion, building buyer confidence and providing a more engaging shopping experience.
What formats do you deliver AR assets in?
We deliver USDZ files for iOS Quick Look and GLB files for Android Scene Viewer and WebXR. Both formats are optimised for fast mobile load and accurate real-world scale.
Can I embed AR previews on my existing website?
Yes. Most modern phones launch AR natively from a webpage without an app install. We supply the AR-ready files and embed-ready markup, and support implementation into your existing ecommerce platform.

Start the conversation

Want customers to see your product in their space?

We reply to every brief personally — usually within one working day.

Discuss your brief