Service
Product Interactives.
Impress your customers with immersive 3D product interactives that turn browsing into engagement.
Selected clients
3D interactive services
Interactive product experiences that drive informed decisions.
Interactive 3D lets buyers examine a product before they own it. They can rotate the view, inspect details and compare finishes, with controls designed around the choices they need to make.
XO3D builds configurable product experiences, AR visualisers and WebGL environments for ecommerce, marketing and sales teams. Each brief defines the product options, approved assets, target devices and publishing requirements. Explore the working examples below, then tell us about the experience your audience needs.
Why it matters
Built to perform.
Clarify product choices.
Let buyers compare finishes, configurations and product details within one controlled experience.
Support buyer confidence.
Show scale, form and available options more clearly than a fixed gallery can, then measure the result against a defined control.
Keep your range consistent.
Build approved colourways, angles and finishes from a shared 3D asset, with consistent lighting and materials across the range.
Let buyers explore.
Give customers control of the view, with product details and choices they can examine at their own pace.
What we deliver
Every interactive format in one studio.
From 360° spherical viewers to in-browser AR, built from a single 3D source, with consistent direction across every output.
Product 360° Spherical Experience
Push beyond simple turntables. A full 360° spherical view lets buyers explore your product from every angle, top, bottom and detail close-ups included.
Colour: BlackProduct Colourways
Show product variations in one place. Colour and finish selectors let buyers compare the available options within the same view.
Product Turntables
360-degree spin renders built for ecommerce, engaging, interactive and confidence-building at the point of decision. Drop them straight onto a product page and let the product sell itself.
Interactive Exploded Visuals
Drag-to-explode mechanisms reveal internal structure, components and engineering detail. Buyers can explore how the parts of a complex product fit together.
In-Browser AR
Place products in the real world with augmented reality. Drag, rotate and preview at true scale, directly in the browser, no app download required.
Who it's for
Built for ecommerce and launch-driven brands.
We work with consumer electronics, fashion, premium consumer goods and technology brands where the buyer needs more than a static image to commit. Conversion economics justify a richer, exploratory product experience.
Briefs come from ecommerce teams building product page assets, brand teams driving launch activity and marketing agencies needing white-label interactive production , with hosting, embedding and integration handled end-to-end.
Selected work
Interactives delivered at scale.
Configurable 3D experience showing the Petalite EV charger from every angle, with material and detail callouts integrated into the brand launch site.
View case study
Interactive gaming keyboard visualisations, colour switching, exploded views and feature reveal sequences built for product communication.
View case study
Interactive product visuals supporting Sony's WF-C710 launch, colour variants and feature-led views built for web and campaign use.
View case studyHow we work
Four steps. No surprises.
- Step 01
Share the brief.
Send CAD files, sketches, reference imagery or a written brief outlining the product, output platform and intended use.
- Step 02
Define the interactive.
We agree the scope, viewer type, configuration options, hotspots, hosting and integration, before development begins.
- Step 03
Build and refine.
The experience is developed through structured review stages, with shareable previews at every milestone.
- Step 04
Deliver final assets.
Embeddable iframe, hosted experience or downloadable assets, ready for your CMS, ecommerce platform or sales tools.
The advantage
Why brands choose XO3D.
Built from technical inputs.
We work from CAD files, drawings and reference material to create accurate interactive assets before physical samples are available.
Designed for performance.
Real-time, frame-accurate and optimised, built to load quickly and run smoothly on every device, including mobile.
Made for commercial output.
Every interactive is built to convert, clear callouts, intuitive controls and embedding that fits your existing site.
Structured for smooth delivery.
Clear stages, focused feedback and responsive communication keep projects moving efficiently.
FAQ
Common questions, answered.
What are 3D product interactive images?
How can 3D product interactive images benefit my business?
Can I customise the interactive features of my 3D product images?
What kind of products work best with 3D product interactive images?
How are 3D product interactive images different from traditional product photography or video?
Start the conversation
Want customers to interact with your product before they buy?
We reply to every brief personally , usually within one working day.