XO3D Studio · Films
Bloq.it: Smart Locker 3D Product Animations and CGI Product Renders
See how XO3D brought Bloq.it's smart locker to life with 3D product animations and CGI renders that highlight its features, usability, and sleek design.
Film facts
- Client
- Bloq.it
- Project type
- Product animation
- Year
- 2024
- Runtime
- 0:54
- Scope
- Film plus a library of 10 renders
A modular locker, explained in motion
This is XO3D’s film for Bloq.it: a studio portfolio piece, not a product sales page. The brief was a launch film for the smart locker. It had to show the industrial design, then explain one idea in motion: the vault is a module. In the second half of the film a locker door opens and the vault slides out of its bay, so the modular design is shown rather than described. The film and a library of CGI stills were made for the same launch. Read the full Bloq.it launch story for the brief, the render library and the other cuts.
Which part of this film matters to your brief?
Use it as a reference for one of three jobs:
- Revealing the exterior design. The opening shots light the casing, panels and screen before any function is shown.
- Explaining a replaceable module. The vault sequence shows one part leaving its place in the product and returning.
- Building a consistent film and stills set. The case study also holds the product renders for this launch, made from the same Master Asset as the film.
For stills on their own, see the 3D product rendering service. If your film is for a show stand, see CGI for trade shows.
Three frames from the animation
First frames of three clips from the Bloq.it animation library. They are views in the product visualisation, not operating steps.
Project credits
- Creative Director
- Alex Mann
- Producer
- Thomas Howcroft
- Director
- Connor Hamilton-Smith
- 3D Animation
- Connor Hamilton-Smith
- Lighting and Rendering
- Connor Hamilton-Smith
- Lighting and Rendering
- Sam Weald
- 3D Modelling
- Joseph Cletus
Credits as recorded on the case study. Each credit is the person's role on this project only.
Where to look next
- AUAR MicroFactory film A technical product explained before it was built, from the client's model.
- Squire locks, with Curious Agency Exploded-view animation for the Inigma and Boron lock systems, where the mechanism is the story.
Want stills rather than film? Start with the product rendering guide.
Your next project
From film reference to your brief.
If Bloq.it: Smart Locker 3D Product Animations and CGI Product Renders is a useful reference, tell us which part: the reveal, a product detail, the pace or the way the operation is explained. A new film begins with your own product information and audience.
A route to consider
Product CGI Films
A product film developed through creative treatment, storyboard, animatic, product review and final picture and sound.
Bring these three things.
- Which moment in Bloq.it: Smart Locker 3D Product Animations and CGI Product Renders is relevant?
- What is your product message?
- Which runtime and delivery channels are required?
Start with an outline. We review the product, intended outputs and timing before agreeing the production scope.